CHOW TAI FOOK ARTRIUM - high jewellery showroom

nature

retail

clients

chow tai fook jewellery company limited

location

K11 Atelier, hong kong

area

2,000 sq.ft.

year of completion

2018

design inspiration from the idea of discoveries

atelier C+ responded to the design challenge by focusing on the idea of “discoveries”. The spatial concept enables guests to discover the story behind the art of jewellery craftsmanship in the iconic showcase gallery, where the collections are revealed in synchrony with the journey through the space.

The sensory experience in ARTRIUM is further enhanced by the precise installation of the latest audio and visual technology. This meticulous amalgamation of spatial and material qualities amplifies the immersive experience of all the invited guests. There are more possible journeys and surprises to the bar and sea view lounges, and to the exclusive VIP lounge where the environment are further adjusted to bring out the true brilliance of the collections.